Pinterest predicts the aesthetic trend that will be hot in 2024, and based on this prediction, Isopia reveals what hot makeup styles will be next year. If you don't have any inspiration for your recent makeup, keep reading!

Metal Makeup

Melty metallics will make their way into the mainstream in 2024 as people trade in their trusty neutrals for something a bit more hardcore. Gen Z and Millennials are driving this heavy metal aesthetic.



Unlike the sparkling makeup with slivery elements, the silver metallic makeup looks more like a cold inorganic robot. Gen Z with this metal makeup seems to have walked out of Blade Runner: they have seen attack ships on fire off the shoulder of Origin and watched C-beams glitter in the dark near the Tannhäuser Gate. And ultimately will see these moments lost in time, like tears in rain.



After all, the stars falling into my eyes was an accident.

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Blue Beauty

If you don't like the unique and cold silver color, blue is also mysterious and charming. In 2024, Gen Z and Millennials will search for "blue glam makeup" and "pastel blue eyeshadow" as they find ways to incorporate this 60s staple into their modern beauty routines.



Mysterious and prominent blue, especially Klein Blue, is very suitable as a finishing touch for somewhere in the makeup. For example, the eyeliner of Klein Blue can have the same effect as the blue cut crease makeup.

If you want blue to play more on your makeup, you can refer to John Galliano's 2009 show as inspiration. This type of blue makeup does not use particularly eye-catching blue, but instead uses a light blue to contrast with red, presenting a lively look on the makeup.



We love to contemplate blue, not because it advances to us, but because it draws us after it. - Goethe

Bow Stacking

Millennials and Gen Z will embrace the art of "bow stacking" as they adorn their outfits, shoes, hair, and jewelry with this oh-so-delicate detail. Bow stacking will appear more frequently in hairstyle design, and it demonstrates how bows can be worked into hairstyles for embellishment and accent.



And this trend will also be cleverly applied in makeup. The makeup model's eyes and cheeks are adorned with delicate and unconventional bows. Small bows cluster under the eyelashes, while slightly larger ones cleverly adorn the cheekbones. Using bows to create a sweet teenage makeup, pink and blue colors complement the dewy skin and rosy cheeks of the young model.




This year, Gen X and Millennials will become undersea gardeners and go all in on "small aquarium designs" and over-the-top "turtle terrariums." In 2024, aquatic architecture will be the hot new way to style a home.



Ecology has always been a topic of increasing concern for people, and many fashion designers are also inspired by this trend to design many colorful ecological makeup looks. On fashion shows, this ecological makeup is often a reflection of the designer's extremely complex imagination. If you like this style but feel that the makeup on the runway is too complicated to grasp, you can also learn from the recently popular star Hunter Schafer. Hunter Schafer abstracts this style into her makeup, which is both minimalist and rich.



Regardless of whether greenery and ecology are hot or not, Isopia will adhere to its original intention of "Isopia for you, Isopia for the Planet". As Hermann Hesse wrote in ”Klingsor’s Last Summer”:

The waters of the world will meet again, the Arctic Ocean and the Nile will mingle in wet clouds. This ancient and beautiful metaphor makes this moment sacred, and even if we roam, every road will take us home.

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January 16, 2024 — FuYing